Since 1999 we’ve been busy developing strong brands for some legendary clients in a wide range of sectors. Fluid is a team of creatives with a shared commitment to delivering the goods.
Design, brand management, strategic marketing, print or web. We make the stuff that makes your business sing. If you’re in Queenstown call in for a cuppa, the kettle’s usually on.
May 14, 2012
Gondola terminal facelift
Skyline has given its top Gondola terminal a fresh look with these ‘widescreen’ Luge graphics. Fluid managed the original photoshoot and designed the sign graphics to capture the thrill of Luge and help customers head straight to the action when stepping out of the Gondola. Looking good aye?
April 30, 2012
Honest NZ lamb online
It’s not very often a client’s handshake rocks the core of your very soul but the earth moved when we met Bill French and his wife Sue. From that initial meeting came a new brand, strapline, label design, e-commerce website and photography for Leelands Lamb. It’s (almost) enough to turn the veggies amongst us into slavering carnivores. Try it for yourself from Queenstown’s Med Market or order direct online.
February 28, 2012
TRENZ Workshop 13th March 2012
February 27, 2012
My Thai online
Check out My Thai’s new website (design & programming by Fluid). Better still, check out their tasty Thai cuisine and great views over the lake.
February 15, 2012
Fluid Swingers
A huge, two-thumbs-up, new-undies thank you to the team at Shotover Canyon Swing. To mark Fluid’s appointment as their design and branding slaves, Matt and Stress treated us all (apart from those who whimped out – yes, that’s YOU Leigh and Debs) to a morning out at the jump site.
From pick-up to drop-off, and all the maniacal screaming in between, the Canyon Swing team’s madcap enthusiasm was matched only by their supreme professionalism. You can see some pics of the Fluid Swingers below.
Thanks heaps guys – we now know what all the fuss is about. Canyon Swing rocks!
Annika goes head-over-heels in The Chair…
…Chris about to do the Elvis Cutaway…
Sam surprised by the Bin Laden…
…Lou looking chipper on the Chair… Paul the Gimpboy about to go to Hollywood…
…Nick’s thousand yard stare before his Pin Drop…
June at the Front Room
In June the Front Room will be hosting a exhibition with a twist by local photographer, Paul Lambert. As the title suggests, Paul’s images are not posed and staged but reflect candid moments in time during his travels around the world.
Come along to the launch party at 6pm on Friday 1st June, or drop by any weekday. The exhibition runs until 29th June.
TUBE DRAWINGS BY TOBY EGLESFIELD
The Front Room held an opening night for Toby Eglesfield’s new show “Tube Drawings’ on Thursday 16th February. The opening was a great opportunity for everyone to hear from Toby about how his images were formed and some of the reactions he had making them.
“Tube drawings” is a series of forty-four A6 pencil studies of passengers riding the London underground.
Selected from a larger set of more than a hundred drawings, the sketches were made during the month of August in 2011. The subjects are generally unaware of their quick modeling sessions, preferring instead to gaze into a space just beyond their nose, engage with a book or phone, or doze off with their head lolling to the motion of the carriage.
Displayed together, the drawings represent a compelling cross section of the people who ride the underground and the quirky, sometimes humorous atmosphere that comes to the fore upon reflection of the unique setting.
Each drawing is marked with a record of where it was made and is referenced to a larger map accompanying them at the exhibition.
Come on by any time, the show runs until mid March – many of the sketches have already sold but there are a few left so make sure you don’t miss out.
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Contemporary art jewellery exhibition
We’re all a bit excited about the New Year, especially because the Front Room will be adorned with contemporary jewellery!
Queenstown contemporary art jeweller, Jessica Winchcombe is no stranger to accolades or art openings.
Her January show at The Front Room in Queenstown is her twelfth opening in as many months. This one is perhaps the closest to home – the other shows entertained art lovers in Sydney, Berlin, Amsterdam, Auckland and various other jetsetting destinations.
Jessica looks at how curation compliments conceptual ideas. This exhibition features the work of five contemporary jewellers (including herself).
This isn’t the latest in engagement rings or beaded friendship bracelets: the cutting edge exhibition redefines what jewellery is, shining a light on the limitless potential of the art form.
Join us at 6pm January 11th 2012 for the exhibition opening (with bubbles of course!). Be sure to check out the Front Room facebook page for more details and artist information.
a big thank you
Fluid and the Front Room crew would like to thank everyone who attended our Pecha Kucha and Film Nights over the past few months.
All events were in support of the Wakatipu Youth Trust and your door entry donations have raised $716 which will be used to directly assist Wakatipu kids who need it.
Well done everyone and thanks for putting something back.
Jacqui, Laura, Nathan and Fiona sent us a lovely letter back which you can read below:
To the Fluid team and all who have supported your events,
We would like to thank you for your generous support of The Youth Booth, Wakatipu Youth Trust.
We are a youth support and advocacy organization for all youth age 10-24 in the Wakatipu region. Our work is multifaceted and includes running ‘The Youth Booth’ youth centre, going into the schools, running activities and programmes, skill building, mentoring, advocacy and much more.
The money you have raised for us is incredibly appreciated.
We often need to subsidize our programmes for youth who are unable to afford even the low costs we manage to arrange for our trips & activities.
We all know that youth are hungry when they get home from school – especially those who, for whatever reason, didn’t get lunch or ate it all at morning tea! To be able to buy some fruit & rolls when needed sometimes for youth in the centre is supplying some of these basic needs.
To have this discretionary money to go towards such things as these – for which we can’t get grants – is so very useful.
Thank you for choosing us as your NGO of choice this year – the funds will be well used!Warm Regards
The Youth Booth Team
Jacqui Moir, Laura Cross, Nathan Baxter & Fiona Sawers
Pecha Kucha Queenstown – 7pm – November 23 – 2011
THE FRONT ROOM MISJUDGED
The Front Room is a new gallery in Queenstown to host temporary exhibitions and one-off events. An informal, street level space attached to a working graphic design and branding agency, it’s a non-traditional gallery in a non-traditional location.
Our region is a magnet for creative people attracted by both landscape and lifestyle, but inspiration found in the shadow of the Southern Alps is sometimes outshone by the bright lights of larger urban centres. The Front Room is a showcase for talent, intended to draw our creative community together and give them a voice.
Art, photography, illustration, sculpture, design, film, creative writing, ideas. Drop by and see what’s on.
Address: 10 Memorial St, Queenstown, New Zealand 9348.
Phone: 03 442 6739
Email: frontroom@fluid.net.nz
ENGAGE YOUR GREY MATTER
Brainspill is a bespoke brainstorming tool developed by Fluid to help unlock potential within your business. The perfect way to kick-start a project, collect feedback from events, key customers and suppliers and motivate your team.
Questionnaires, lots of coloured pens and sticky tape combine to get your creative juices flowing.
For a product sheet email ideas@fluid.net.nz.
Fluid Visual Communications
10 Memorial Street
Queenstown, NZ
03 442 6739
ideas@fluid.net.nz
Annika Dawkins | Graphic Designer
Creativity and a solid arts background make Annika the perfect designer for new and concept-driven clients. Annika is the glue which holds the team together – always challenging us to think outside the box and ask the awkward questions. Where would we be without her?
Chris Rae | Web Manager
Chris lives in the world of code. Sometimes it can be hard to understand what he does but the results speak for themselves. A tough, analytical approach to the web gives Chris the lead when it comes to getting your web project really cranking.
Debbie Crews | Financial Controller
Deb looks after the dollars, keeps us all honest and makes sure there’s biscuits in the cookie jar. The financial wheels are what keep every business moving and Deb is the one that keeps them oiled.
Leigh Jeffery | Productivity Manager
The engine room. Keeping all those projects moving and making sure the clients get what they need and keeping everyone happy. That’s Leigh. Every project is only as good as the information going into it and Leigh is the expert at getting things moving and keeping them moving.
Lou Stevens | Designer
Lou is Irish, therefore survives solely on potatoes & Guinness. Despite this she has managed to rack up five years of experience in the graphic design industry including two years in publication design amongst many other things. She took a career break to travel the world and ended up ‘stuck’ here in Queenstown, working as a graphic designer.
Nick Gladding | Graphic Designer
Nick is a culture vulture. He also loves getting amongst the epic south island landscape. In fact he’s pretty passionate about most things he does. His fresh, vibrant approach to design and flair for developing big ideas has made him an integral part of the Fluid design team.
Paul Green | Studio Manager
With over twenty years in the design industry and a passion for the visual world, Paul brings a new level of creativity to the business. He also owns the cutest kombi van you’ll ever see. Lucky bugger.
Sam White | Account Manager
The wordsmith. Also a project manager with a keen eye for detail and a long view on every project. Sam has been in the marketing game for over 15 years now and he knows how to talk directly to your customers.
Tim Buckley | Creative Director
Owner of the company, designer, project manager and branding nerd. Tim has been involved with marketing and design in the Queenstown tourism industry since 1996. Hailing from the UK, Tim has worked for a number of UK and NZ agencies and thrives on unlocking the potential of your brand from a customer perspective.
